HomeMy WebLinkAbout2005 07 11 Public Hearing Item 402- 2nd Read/Adoption Ordinance 2005-24, "Town Center" Signage Regulations
CITY COMMISSION
ITEM 402
Consent
Information
Public Hearing
Re ular
x
July 1 L 2005
Meeting
MGR.
/DEPT
Authorizatio
REQUEST: The Community Development Department - Planning Division requests the
Commission hold a Public Hearing for Second Reading/Adoption of Ordinance 2005-24 which
revises the "Town Center" zoning district's signage regulations.
PURPOSE: Applications for signage within the Town Center are not drawing upon the
creativity allowed for and encouraged by the Town Center Code. Some applicants that
would be interested in pursuing more creative signage are dissuaded by the current
Code.
APPLICABLE LAW AND PUBLIC POLICY:
Florida Municipal Home Rule Powers Act.
Section 166.041 (3)( c), Florida Statutes.
Comprehensive Plan, Future Land Use Element- Policy 5.2.9 Sign age.
Winter Springs Charter Section 4.15- Ordinances in General.
City of Winter Springs Code of Ordinances Sec. 20-327. Architectural guidelines. (I) Sign age
CHRONOLOGY:
June 13,2005-
June 30, 2005-
The City Commission directed Staff to proceed with an update to the
Town Center Signage Code.
The City Commission approved First Reading of Ordinance 2005-24
amending the Town Center Signage Code.
Public Noticing in Orlando Sentinel
June 27,2005-
CONSIDERATIONS:
Two years ago, the Community Development Department prepared Visuals for the purpose
of better illustrating design concepts contained in the Town Center Signage Code. The
Commission responded favorably and directed these to be included in a future update to the
Code.
In January (2005) the Commission adopted new Comprehensive Plan Future Land Use
@)
July 11, 2005
Public Hearing Agenda Item 402
Element language for the Urban Central Business District, which requires creativity in
slgnage:
Policy 5.2.9: Signage. Commercial shop front signage shall include a
variety of creative signage types (including projecting signage and fin signs)
and may include the use of exposed neon for building fayade signage as set
forth in the Town Center District Code. Directional (wayfinding) signage
shall be utilized to direct pedestrians to businesses and streets.
The current Town Center Code does not address some aspects of signage encouraged in
the new language of Policy 5.2.9. Those that would be interested in pursuing more
creative signage are dissuaded by the Code.
For example, Dover-Kohl has indicated that Fin Signs are appropriate in character for the
Town Center, but that their size is not permitted by right within the Code, as they exceed the
maximum 10 square feet allowed for a projecting sign. According to Dover-Kohl, Fin Signs
are intended to be approved on a case by case basis by the DRC. However, given the language
which stipulating a maximum size, an applicant would be required to get a special exception.
This additional process, expense, and time delay is at odds with our Comprehensive Plan
language.
The attached ordinance addresses these concerns.
A powerpoint presentation was shown on June 27, 2005 to illustrate examples of each
of these sign types.
FINDINGS:
The current Town Center Code does not address some aspects of signage encouraged in the
Comprehensive Plan.
Those that would be interested in pursuing more creative signage are dissuaded by the
existing Code.
Dover-Kohl has sent a memo supporting the proposed code change. (see Attachment A)
RECOMMENDATION: Staff recommends that the City Commission hold a Public Hearing
for Final Reading! Adoption of Ordinance 2005-24 which revises the "Town Center" zoning
district's signage regulations.
ATTACHMENTS:
A- Wayfinging Signs
B- Dover-Kohl Memo
C- Ordinance 2005-24
COMMISSION ACTION:
July 11,2005
Public Hearing Agenda Item 402
ATTACHMENT A
. Wavfiodioe; Sie;os
The proposed code language amendment states "Wayfinding Signage is encouraged, but
must maintain the uniform design standards adopted by the DRC for the Town Center."
It is the intent of this language to allow Wayfinding Signage.
. As stated, Design Guidelines will be adopted by the DRC. To date, there are no Design
Guidelines. In the near future, Staff will prepare Design Guidelines that will guide the
design and placement of Way finding Signage.
The development of these Guidelines will be prepared with input from our consultants and
representatives of the James Doran Company.
Once the Design Guidelines are compiled they will come before the City Commission
(who acts as the Town Center DRC) for review, comment and approval.
Design Guidelines from the Colorado Springs Downtown Action Plan are attached for your
reference. It is anticipated that the City of Winter Springs' Town Center Wayfinding
Signage would address as a minimum the material included here.
The Guidelines are to become standardized and official for uniform incorporation
throughout the Town Center.
Although Wayfinding Signage Design Guidelines have not been prepared or adopted,
Ordinance 2005-24 can be adopted with the given language and therefore should not be
delayed.
The implementation of Wayfinding Signs in the Town Center will reduce code violations
from people placing "snipe signs". (Section 16-51 defines Snipe Signs as "any sign of any
material whatsoever that is attached in any way to a utility pole, tree or any object located
or situated on a public road right-of-way.") The Amtrak sign below illustrates the
problem: "If the designer (or City) does not provide the necessary signs, someone else
will. "
.
July 11, 2005
Public Hearing Agenda Item 402
f n{);,lltTcilies,
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Downtown, II wlll
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27
July 11, 2005
Public Hearing Agenda Item 402
rift U <:Ml1'W."n AND iEKW ,{Nt>
TYI'l DIS'OOcr'VEHlCUL~ wAln"pl/'.z:
'Almate VehiGu!ar Wayf.n4",':l
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,,_I ili,,,,,"1;icM 'C!t1fO'U'tl'ICHl
C - Dif"trict Vehii:uu.1' Wayflrt4'1I:l
ttX:llij;.r>A ~ 1!lJ:U_a:.'!' tll'Il%I<:I''J
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WAlTi.NDIi','G $YS1tM
GUIDELINES
ZONE #1
l>edt'stri,(I1f Wlllltmdi,...
Ic~~~ltiarl!; ".nll tH: to lheir destlru.UOA a and
I1\llp iniQtTnlltion about wherelandmark'l, and
1~~lllumllls an~ I()Cill~~d Their placement must consider not to
obscure traffic lin~, to be located at decision
such as intersedi()I\s, aud to be read by children as \Yell
as ad ults.
The dit'CCtories will be to be uud"'n>t(m
\<.,m ~ by l~ted
and in the anchor walking tour mapll, and other for
I ho~ wi", work Downtow it The kiosks. could alllo
other inlo!U-.'ltiot1 through merm,s,
and events notices, The and kiosks will be
III al to encourAge and eas}' movement
i1tl!~'T oUi~ noun>_ Tl~lr will be into the overall
theme for the Downlown the Pedestrian DislricL
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July 11,2005
Public Hearing Agenda Item 402
ZONES #2 AND #J
on the
from I.:;L'> and accl!'~ roads to
to drivers the that will
IflW Downtown). dll'lI'Cls drivefl'
Tt.,,", is ,) I <;<y
Downtown,
the
other near the
include Nevada Avenue,
Peak A verlue, tQlmlain
Once
reach the Pedeslrian DIslrict the Wayfinuing
circulating roule that surrounds the PeueslrlM I~$e are
PlaUe A venue, Nevaall Avenue,. Cimarron Street, C~ade A venue
and Colorado Avenue, Drivers will he to a,:> dose
10 their final destination as pO$llible along roules, The
~,f ill direct motorists to l~
t~mto
Vehicles will be led
Downtown Core 10
Pedestrian District
CoJ()mdo Avenue" Plalte Avenlle,
other
ZONES 1ft Il, k\fD '3
Pllrkirlg
T~ 'p' ana blue eirde indicates
signs lead vehicles near parking to the or
Surlac:elotsshould be signed w ilhupeeJal parkingcube
t~parklng'P On aU sJdes. T~y Ilflouldbellghted ilopenat
and 10ls partklpatin.g in the 'Park in the Hellrt'
use the graphic logowith the ..' on
On tl~ Iii llttac:hft'd to the
garab'€, The>e signs are (lithe
for vehkles and ~n by
itseH or on the
system
10
ZONE 114
In Zone '.. t he Park Ring, orients people to
points within the park itself as well as to nearby destinattolL" in
Downtown, Thue will be coordinated as pari of the overall
syslem for in Colorado A! !ht'
tl~ Park the entr)' to or exil
from Downtown,
and
'f'YN: rJ, (l~,"LL...ll"NrL"QP 1"etH.tNOL"'C
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July 11, 2005
Public Hearing Agenda Item 402
ATTACHMENT B
Dover-Kohl Memo
J.)OVER, KOHL & PARTNERS
lOW'1 planntl'l'-
Memorandum
Sahlstrom
City (If Winter Springs
Victor Dover
From: James Dougherty
Date: 20 Jllne. 2005
Subject: TO\\1J Center
regulation amendments sent to DKP
review on 16 June 2005
Regarding amendment or the T(nnl Center sign regulations (Ordinance 2005-24):
We support the increase in flexibility that the proposed amendment would provide. Creative,
high quality signage '-"1tl1 a great deal of variety is a hallmark of authentic tov.n centers. At
the time when we drafted the ori~tnal sign regulations. the City had requested a very high
degree of control over sign dimensio1i$ and esthetics. This new revised language relaxes eit)'
over sign design slighti)' should help promote more creative signage.
provision for menu board signs will be beneficial. The m1es outliued for their design and
tl.seappear reasonable. rhe tt'lcreasein size for the fin signs appears to bl: well within a
nOlmal and acceptable range, TIle revised dimensional requirernents for marquee signs also
appear within a normal range,
1 j 71 Sunset Drr\lc, Coral Gables FL JJ 14 J Phone (05)666-0446 F()X
PIM~, Imllg'" :!lid QthCf .lcms P'Mu~(j l>y OO~1:I, Kohl 8: i>arnlClS at~ f", (lulfX\IHa of '1111$100101'1 11"') and 1,10 not ~e~t II gl.lllflfltCC of 1ll1~ klOd. 1 h~c !Iems ~re
in$I:r\lrm:ns of $Cl'\IliA wI",," '<<Il11m 1M properly or I)<'v;r, Kolll Paftnt:~ P4 m~; oot ~ <luplK:lllcd wl!"""l pttt'!'hntoll ~,li:oht &. Pm'JW" .Iulu IQ nav.: CO!l!,,'1
over l!1'Id shall ""! be for roi'Inruc",," rncJlns. procedtlr~. 'llkty I"rr:C:lU!1O'1\~, C1' ltlr.ill di~"IQ~t1RS ,"1M ,m~c~ of II1tc pro;l':':L or if'< cnl.>f~ Of
otllij510m by f\llyn; dt'\'eIO!)er~ ,IIrltfact0Y5. 01 gll\lanmeol
July 11,2005
Public Hearing Agenda Item 402
ATTACHMENT C
Ordinance 2005-24
ORDINANCE NO. 2005-24
AN ORDINANCE OF THE CITY COMMISSION OF THE
CITY OF WINTER SPRINGS, FLORIDA, AMENDING THE
TOWN CENTER DISTRICT CODE RELATIVE TO
SIGNAGE; PERMITTING TEMPORARY MENU BOARD,
W A YFINDING, AND FIN SIGNS SUBJECT TO
RESTRICTIONS AND UNIFORM STANDARDS; PROVIDING
FOR THE REPEAL OF PRIOR INCONSISTENT
ORDINANCES AND RESOLUTIONS, INCORPORATION
INTO THE CODE, SEVERABILITY, AND AN EFFECTIVE
DATE.
WHEREAS, the City is granted the authority, under Section 2(b), Article VIII, of the State
Constitution, to exercise any power for municipal purposes, except when expressly prohibited by
law; and
WHEREAS, the City of Winter Springs, Comprehensive Plan, Future Land Use Policy 5.2.9
requires creativity in signage in the City's Urban Central Business District including projecting
signage and fin signs; and
WHEREAS, the City's Town Center Consultant has advised the City that high quality
signage with a great deal of variety is a hallmark of authentic town centers; and
WHEREAS, the City Commission hereby finds that it is in the best interests of the City to
amend the Town Center District Code to implement said policy; and
WHEREAS, the City Commission ofthe City of Winter Springs, Florida, hereby finds this
Ordinance to be in the best interests of the public health, safety, and welfare of the citizens of Winter
Springs.
NOW, THEREFORE, THE CITY COMMISSION OF THE CITY OF WINTER
SPRINGS HEREBY ORDAINS, AS FOLLOWS:
Section 1.
reference.
Recitals. The foregoing recitals are hereby incorporated herein by this
Section 2. Code Amendment. The City of Winter Springs Code, Section 20-327(f)
is hereby amended as follows: (underlined type indicates additions and strikeout type indicates
City of Winter Springs
Ordinance No. 2005-24
Page I of 4
deletions):
Sec. 20-327. Architectural guidelines.
(f) Signs:
(1) General requirements.
. All signs shall be subject to a discretionary aesthetic appropriateness review by the DRC in
order that signs are consistent and in harmony with the Winter Springs Town Center. The
DRC shall use graphics in this section as nonbinding guidelines, but shall make a
determination of appropriateness on a case by case basis.
. Signs shall be flat against the facade, mounted projecting from the facade, or mounted
above the top of the facade.. Free standing monument signs are permitted by special
exception along State Road 434 frontage. Temporary menu board signs are permitted subiect
to the restrictions and uniform design standards set forth in this Town Center Code.
Wayfinding signage is encouraged. but must maintain the uniform design standards adopted
by the DRC for the Town Center.
. Signs shall be externally lit. Individual letters and symbols may be internally lit or back-lit
and may proiect no more than twelve (12) inches from the facade.
(2) Finish materials
. Wood: painted or natural
. Metal: copper, brass, galvanized steel, aluminum
. Painted canvas
. Neon
. Paint/engraved directly on facade surface
(3) Configurations.
. Maximum gross area of signs on a given facade shall not exceed ten (10) percent of the
applicant's facade area.
City of Winter Springs
Ordinance No. 2005-24
Page 2 of 4
. Maximum area of any single sign mounted perpendicular to a given facade shall not exceed
10 square feet, except for FIN signs. All proiecting signs shall be installed in such a
manner that there shall be no visible angle iron support structure above a roof. building face
or walL unless such brackets are incorporated into the signage as decorative elements ofthe
slgnage.
. Signs shall maintain a minimum clear height above sidewalks of eight (8) feet.
. All signs shall be designed to be compatible with the respective storefront and subiect
building in scale. proportion. and color and should be visually interesting and compatible in
the context of the town center guidelines.
. Marquee signs shall be mounted substantially parallel with the face ofthe canopy or
marquee but shall not be located in such a way as to cause a reduction in the minimum
clearance standards set forth in Section 20-326. In addition. marquee signs shall not extend
more than two (2) feet above the canopv or marquee to which it is attached.
.! Menu Board signs are temporary accessory signs which display information about the
goods and services of adiacent business that customarily have frequent walk in traffic such
as eating and drinking establishments and light retail businesses. A maximum of one menu
board sign shall be allowed per street address.
.! Menu signs shall be utilized only during regular business hours and shall be removed
during non-business hours and during serious incidents of inclement weather that may
destabilize the menu board. Menu Boards may be placed on private property or within the
public right-of-way. provided thev do not interfere with vehicle access. pedestrian
movement. or wheel chair access to. through. and around the site. At least six (6) feet of
clear sidewalk width must remain for pedestrian traffic. The total sign area per face shall
not exceed six (6) square feet. Maximum height shall be four and one-half(4 1/2) feet.
. FIN signs are vertically oriented projecting signs. that are uniquely situated and customized
for high visibility. Fin signs shall not exceed twenty-eight (28) feet in height above the
ground and shall be placed at least 12 feet above the public sidewalk. Fin signs shall be
between fifteen (15) square feet and twenty-five (25) square feet in area. but shall not
extend more than five (5) feet from the building wall. All fin signs shall be installed in
such a manner that there shall be no visible angle iron support structure above a roof.
building face or wall unless such brackets are incorporated into the signage as decorative
elements of the signage.
City of Winter Springs
Ordinance No. 2005-24
Page 3 of 4
Section 3. Repeal of Prior Inconsistent Ordinances and Resolutions . All prior
inconsistent ordinances and resolutions adopted by the City Commission, or parts of prior
ordinances and resolutions in conflict herewith, are hereby repealed to the extent ofthe conflict.
Section 4. Incorporation Into Code. This Ordinance shall be incorporated into the
Winter Springs City Code and any section or paragraph, number or letter, and any heading may
be changed or modified as necessary to effectuate the foregoing. Grammatical, typographical,
and like errors may be corrected and additions, alterations, and omissions, not affecting the
construction or meaning of this ordinance and the City Code may be freely made.
Section 5. Severability. If any section, subsection, sentence, clause, phrase, word or
provision of this Ordinance is for any reason held invalid or unconstitutional by any court of
competent jurisdiction, whether for substantive, procedural, or any other reason, such portion
shall be deemed a separate, distinct and independent provision, and such holding shall not affect
the validity of the remaining portions of this Ordinance.
Section 6. Effective Date. This Ordinance shall become effective immediately upon
adoption by the City Commission of the City of Winter Springs, Florida, and pursuant to City
Charter.
ADOPTED by the City Commission of the City of Winter Springs, Florida, in a regular
meeting assembled on the _ day of ,2005.
JOHN F. BUSH, Mayor
ATTEST:
ANDREA LORENZO-LUACES, City Clerk
Approved as to legal form and sufficiency for
the City of Winter Springs only:
ANTHONY A. GARGANESE, City Attorney
First Reading:
Second Reading:
Effective Date:
City of Winter Springs
Ordinance No. 2005-_
Page 4 of 4
ORDINANCE NO. 2005-24
AN ORDINANCE OF THE CITY COMMISSION OF THE
CITY OF WINTER SPRINGS, FLORIDA, AMENDING THE
TOWN CENTER DISTRICT CODE RELATIVE TO
SIGNAGE; PERMITTING TEMPORARY MENU BOARD,
W A YFINDING, AND FIN SIGNS SUBJECT TO
RESTRICTIONS AND UNIFORM STANDARDS; PROVIDING
FOR THE REPEAL OF PRIOR INCONSISTENT
ORDINANCES AND RESOLUTIONS, INCORPORATION
INTO THE CODE, SEVERABILITY, AND AN EFFECTIVE
DATE.
WHEREAS, the City is granted the authority, under Section 2(b), Article VIII, of the State
Constitution, to exercise any power for municipal purposes, except when expressly prohibited by
law; and
WHEREAS, the City of Winter Springs, Comprehensive Plan, Future Land Use Policy 5.2.9
requires creativity in signage in the City's Urban Central Business District including projecting
signage and fin signs; and
WHEREAS, the City's Town Center Consultant has advised the City that high quality
signage with a great deal of variety is a hallmark of authentic town centers; and
WHEREAS, the City Commission hereby finds that it is in the best interests of the City to
amend the Town Center District Code to implement said policy; and
WHEREAS, the City Commission ofthe City of Winter Springs, Florida, hereby finds this
Ordinance to be in the best interests ofthe public health, safety, and welfare ofthe citizens of Winter
Springs.
NOW, THEREFORE, THE CITY COMMISSION OF THE CITY OF WINTER
SPRINGS HEREBY ORDAINS, AS FOLLOWS:
Section 1.
reference.
Recitals. The foregoing recitals are hereby incorporated herein by this
Section 2. Code Amendment. The City of Winter Springs Code, Section 20-327(f)
is hereby amended as follows: (underlined type indicates additions and 5trikcout type indicates
City of Winter Springs
Ordinance No. 2005-24
Page 1 of 4
deletions):
Sec. 20-327. Architectural guidelines.
(f) Signs:
(1) General requirements.
. All signs shall be subject to a discretionary aesthetic appropriateness review by the DRC in
order that signs are consistent and in harmony with the Winter Springs Town Center. The
DRC shall use graphics in this section as nonbinding guidelines, but shall make a
determination of appropriateness on a case by case basis.
. Signs shall be flat against the facade, mounted projecting from the facade, or mounted
above the top of the facade.. Free standing monument signs are permitted by special
exception along State Road 434 frontage. Temporary menu board signs are permitted subiect
to the restrictions and uniform design standards set forth in this Town Center Code.
Wayfinding signage is encouraged, but must maintain the uniform design standards adopted
by the DRC for the Town Center.
. Signs shall be externally lit. Individua11etters and symbols may be internally lit or back-lit
and may proiect no more than twelve (12) inches from the facade.
(2) Finish materials
. Wood: painted or natural
. Metal: copper, brass, galvanized steel, aluminum
. Painted canvas
. Neon
. Paint/engraved directly on facade surface
(3) Configurations.
. Maximum gross area of signs on a given facade shall not exceed ten (10) percent of the
applicant's facade area.
City of Winter Springs
Ordinance No. 2005-24
Page 2 of 4
. Maximum area of any single sign mounted perpendicular to a given facade shall not exceed
10 square feet, except for FIN signs. All proiecting signs shall be installed in such a
manner that there shall be no visible angle iron support structure above a roof. building face
or walL unless such brackets are incorporated into the signage as decorative elements of the
slgnage.
. Signs shall maintain a minimum clear height above sidewalks of eight (8) feet.
. All signs shall be designed to be compatible with the respective storefront and subiect
building in scale, proportion, and color and should be visually interesting and compatible in
the context of the town center guidelines.
. Marquee signs shall be mounted substantially parallel with the face of the canopy or
marquee but shall not be located in such a way as to cause a reduction in the minimum
clearance standards set forth in Section 20-326. In addition, marquee signs shall not extend
more than two (2) feet above the canopy or marquee to which it is attached.
!. Menu Board signs are temporary accessory signs which display information about the
goods and services of adiacent business that customarily have frequent walk in traffic such
as eating and drinking establishments and light retail businesses. A maximum of one menu
board sign shall be allowed per street address.
!. Menu signs shall be utilized only during regular business hours and shall be removed
during non-business hours and during serious incidents of inclement weather that may
destabilize the menu board. Menu Boards may be placed on private property or within the
public right-of-way, provided they do not interfere with vehicle access, pedestrian
movement, or wheel chair access to, through, and around the site. At least six (6) feet of
clear sidewalk width must remain for pedestrian traffic. The total sign area per face shall
not exceed six (6) square feet. Maximum height shall be four and one-half (4 112) feet.
. FIN signs are vertically oriented proiecting signs, that are uniquely situated and customized
for high visibility. Fin signs shall not exceed twenty-eight (28) feet in height above the
ground and shall be placed at least 12 feet above the public sidewalk. Fin signs shall be
between fifteen (15) square feet and twenty-five (25) square feet in area, but shall not
extend more than five (5) feet from the building wall. All fin signs shall be installed in
such a manner that there shall be no visible angle iron support structure above a roof,
building face or wall unless such brackets are incorporated into the signage as decorative
elements of the signage.
City of Winter Springs
Ordinance No. 2005-24
Page 3 of 4
Section 3. Repeal of Prior Inconsistent Ordinances and Resolutions. All prior
inconsistent ordinances and resolutions adopted by the City Commission, or parts of prior
ordinances and resolutions in conflict herewith, are hereby repealed to the extent ofthe conflict.
Section 4. Incorporation Into Code. This Ordinance shall be incorporated into the
Winter Springs City Code and any section or paragraph, number or letter, and any heading may
be changed or modified as necessary to effectuate the foregoing. Grammatical, typographical,
and like errors may be corrected and additions, alterations, and omissions, not affecting the
construction or meaning of this ordinance and the City Code may be freely made.
Section 5. Severability. If any section, subsection, sentence, clause, phrase, word or
provision of this Ordinance is for any reason held invalid or unconstitutional by any court of
competent jurisdiction, whether for substantive, procedural, or any other reason, such portion
shall be deemed a separate, distinct and independent provision, and such holding shall not affect
the validity of the remaining portions of this Ordinance.
Section 6. Effective Date. This Ordinance shall become effective immediately upon
adoption by the City Commission of the City of Winter Springs, Florida, and pursuant to City
Charter.
ADOPTED by the City Commission of the City of Winter Springs, Florida, ll1 a regular
meeting assembled on the ~day of JULY ,2005.
t./~
ATTEST: ~
~ I~
ANDREA LORENZO-LUACES, City Clerk
as to legal form and sufficiency for
Winter Springs only:
ANTHONY A. GARGANESE, City Attorney
First Reading:
Second Reading: July 11, 2005
Effective Date:
City of Winter Springs
Ordinance No. 2005-24
Page 4 of 4