HomeMy WebLinkAbout2005 06 27 Public Hearing 403- 1st Read Ordinace 2005-24, "Town Center" Zoning Signage Regulations
CITY COMMISSION
ITEM 403
Consent
Information
Public Hearing
Re ular
x
June 27.2005
Meeting
MGR.
IDEPT
Authorizatio
REQUEST: The Community Development Department - Planning Division requests the
Commission hold a Public Hearing for First Reading of Ordinance 2005-24 which revises the
"Town Center" zoning district's signage regulations.
PURPOSE: Applications for signage within the Town Center are not drawing upon the
creativity allowed for and encouraged by the Town Center Code. Some applicants that
would be interested in pursuing more creative signage are dissuaded by the current
Code.
APPLICABLE LAW AND PUBLIC POLICY:
Florida Municipal Home Rule Powers Act.
Section 166.041(3)(c), FLorida Statutes.
Comprehensive Plan, Future Land Use Element- Policy 5.2.9 Sign age.
Winter Springs Charter Section 4.15- Ordinances in General.
City of Winter Springs Code of Ordinances Sec. 20-327. Architectural guidelines. (f) Signage
CHRONOLOGY:
June 13. 2005- The City Commission directed Staff to proceed with an update to the Town
Center Signage Code.
CONSIDERATIONS:
Two years ago, the Community Development Department prepared Visuals for the purpose
of better illustrating design concepts contained in the Town Center Signage Code. The
Commission responded favorably and directed these to be included in a future update to the
Code.
In January (2005) the Commission adopted new Comprehensive Plan Future Land Use
Element language for the Urban Central Business District, which requires creativity in
slgnage:
Policy 5.2.9: Sign age. Commercial shopfront signage shall include a
variety of creative signage types (including projecting signage and fin signs)
@
June 27, 2005
Public Hearing Agenda Item 403
and may include the use of exposed neon for building fa<;ade signage as set
forth in the Town Center District Code. Directional (wayfinding) signage
shall be utilized to direct pedestrians to businesses and streets.
The current Town Center Code does not address some aspects of signage encouraged in
the new language of Policy 5.2.9. Those that would be interested in pursuing more
creative signage are dissuaded by the Code.
For example, Dover-Kohl has indicated that Fin Signs are appropriate in character for the
Town Center, but that their size is not permitted by right within the Code, as they exceed the
maximum 10 square feet allowed for a projecting sign. According to Dover-Kohl, Fin Signs
are intended to be approved on a case by case basis by the DRC. However, given the language
which stipulating a maximum size, an applicant would be required to get a special exception.
This additional process, expense, and time delay is at odds with our Comprehensive Plan
language.
The attached Ordinance addresses these concerns.
A powerpoint presentation has been prepared to illustrate examples of each of these
sign types.
FINDINGS:
The current Town Center Code does not address some aspects of signage encouraged in the
Comprehensive Plan.
Those that would be interested in pursuing more creative signage are dissuaded by the
existing Code.
Dover-Kohl has sent a memo supporting the proposed code change. (see Attachment A)
RECOMMENDATION: Staff recommends that the City Commission hold a Public Hearing
for First Reading of Ordinance 2005-24 which revises the "Town Center" zoning district's
signage regulations.
ATTACHMENTS:
A- Dover-Kohl Memo
B- Example of proposed fin sign for McDonald Eye Care
C- Ordinance 2005-24
COMMISSION ACTION:
J llne 27, 2005
Public Hearing Agenda Item 403
ATTACHMENT A
Dover-Kohl Memo
DOVER, KOHL & PARTNERS
,own pl~nnlnii
Memorandum
To: Eloise Sahlstrom
City of Winter Springs
Cc: Victor Dover
From: James Dougherty
Date: 20 June, 2005
Subject: T0\V11 Center sign regulation amendments sent to DKP for review on 16 June 2005
Comments:
Regarding amendment of the TOWJl Center sign regulations (Ordinance 2005-24):
We support the increase in flexibility that the proposed amendment would provide. Creative,
high quality signage with a great deal of variety is a hallmark of authentic town centers. At
the time when we drafted the original sign regulations, the City had requested a very high
degree of control over sign dimensions and esthetics. This new revised language relaxes City
control over sign design slightly and should help promote more creative signage.
The p1"ovision for menu board signs will be beneficial. The rules outlined for their design and
use appear reasonable. The increase in size for the fin signs appears to be well within a
normal and acceptable range. The revised dimensional requirements for marquee signs also
appear within a normal range.
157 I Sunset Drr've. Coral Gables FL 33143 Phone (3 05) 6r56-0446 Fro: (305)666.0360
Plnng, imllg9S ~nd other itcms prOdllC94 by Dover, Kohl & Pat1ncrs ar~ for P\l!"po~cs Qfilhl~traljC)n only ~nd do not repre~ent a gUllr~l1l~~ of any kind, Tl)csc items are
instrumcnlS of service which remain th~ properly ()f I)over. Kohl Parlllers and may not be dupliC3led without permission, Dover, Kohl &'Pnrtrtcr' RhaU'not have control
oycr and shall not be reRpon;iblc far cOMtructicm mc~ns. pl'Ocedures. safety pTl;ca\ltions. or ICBal di~cl(lSlJrc5 in tile implcmcntn,tion ofthe projecL. or fQr errors or
omissions by flLlure consultants. developers, oonlmetors. or government.
June 27, 2005
Public Hearing Agenda Item 403
16-
ATTACHMENT B
Example of proposed fin sign for MacDonald's Eye Care
Applicant is proposing a double-sided internally
illuminated sign.
"Eye Care" box to be made from aluminum
painted black with routed letters backed with
white acrylic.
"Eyeglasses" to be made from aluminum painted
and welded,. or equivalent, together to form
custom shape with cut vinyl details and border
neon outlining the frames welded, or equivalent,
to Eye Care box with supports extending through
Eye Care box to wall.
ATTACHMENT C
ORDINANCE NO. 2005-24
AN ORDINANCE OF THE CITY COMMISSION OF THE
CITY OF WINTER SPRINGS, FLORIDA, AMENDING THE
TOWN CENTER DISTRICT CODE RELATIVE TO
SIGNAGE; PERMITTING TEMPORARY MENU BOARD,
W A YFINDING, AND FIN SIGNS SUBJECT TO
RESTRICTIONS AND UNIFORM STANDARDS; PROVIDING
FOR THE REPEAL OF PRIOR INCONSISTENT
ORDINANCES AND RESOLUTIONS, INCORPORATION
INTO THE CODE, SEVERABILITY, AND AN EFFECTIVE
DATE.
WHEREAS, the City is granted the authority, under Section 2(b), Article VIII, of the State
Constitution, to exercise any power for municipal purposes, except when expressly prohibited by
law; and
WHEREAS, the City of Winter Springs, Comprehensive Plan, Future Land Use Policy 5.2.9
requires creativity in signage in the City's Urban Central Business District including projecting
signage and fin signs; and
WHEREAS, the City's Town Center Consultant has advised the City that high quality
signage with a great deal of variety is a hallmark of authentic town centers; and
WHEREAS, the City Commission hereby finds that it is in the best interests of the City to
amend the Town Center District Code to implement said policy; and
WHEREAS, the City Commission ofthe City of Winter Springs, Florida, hereby finds this
Ordinance to be in the best interests of the public health, safety, and welfare of the citizens of Winter
Springs.
NOW, THEREFORE, THE CITY COMMISSION OF THE CITY OF WINTER
SPRINGS HEREBY ORDAINS, AS FOLLOWS:
Section 1.
reference.
Recitals. The foregoing recitals are hereby incorporated herein by this
Section 2. Code Amendment. The City of Winter Springs Code, Section 20-327(t)
is hereby amended as follows: (underlined type indicates additions and ~trikcout type indicates
City of Winter Springs
Ordinance No. 2005-24
Page 1 of 4
deletions):
Sec. 20-327. Architectural guidelines.
(f) Signs:
(1) General requirements.
· All signs shall be subject to a discretionary aesthetic appropriateness review by the DRC in
order that signs are consistent and in harmony with the Winter Springs Town Center. The
DRC shall use graphics in this section as nonbinding guidelines, but shall make a
determination of appropriateness on a case by case basis.
· Signs shall be flat against the facade, mounted projecting from the facade, or mounted
above the top of the facade.. Free standing monument signs are permitted by special
exception along State Road 434 frontage. Temporary menu board signs are permitted subiect
to the restrictions and uniform design standards set forth in this Town Center Code.
Wayfinding signage is encouraged. but must maintain the uniform design standards adopted
by the DRC for the Town Center.
· Signs shall be externally lit. Individual letters and symbols may be internally lit or back-lit
and mavproiect no more than twelve (12) inches from the facade.
(2) Finish materials
. Wood: painted or natural
. Metal: copper, brass, galvanized steel, aluminum
. Painted canvas
. Neon
. Paint/engraved directly on facade surface
(3) Configurations.
. Maximum gross area of signs on a given facade shall not exceed ten (10) percent of the
applicant's facade area.
City of Winter Springs
Ordinance No. 2005-24
Page 2 of 4
· Maximum area of any single sign mounted perpendicular to a given facade shall not exceed
10 square feet, except for FIN signs. All proiecting signs shall be installed in such a
manner that there shall be no visible angle iron support structure above a roof. building face
or wall. unless such brackets are incorporated into the signage as decorative elements of the
slgnage.
· Signs shall maintain a minimum clear height above sidewalks of eight (8) feet.
· All signs shall be designed to be compatible with the respective storefront and subject
building in scale. proportion. and color and should be visually interesting and compatible in
the context of the town center guidelines.
· Marquee signs shall be mounted substantially parallel with the face ofthe canopy or
marquee but shall not be located in such a way as to cause a reduction in the minimum
clearance standards set forth in Section 20-326. In addition. marquee signs shall not extend
more than two (2) feet above the canopv or marquee to which it is attached.
!. Menu Board signs are temporary accessory signs which display information about the
goods and services of adiacent business that customarily have frequent walk in traffic such
as eating and drinking establishments and light retail businesses. A maximum of one menu
board sign shall be allowed per street address.
!. Menu signs shall be utilized only during regular business hours and shall be removed
during non-business hours and during serious incidents of inclement weather that may
destabilize the menu board. Menu Boards may be placed on private property or within the
public right-of-way. provided they do not interfere with vehicle access. pedestrian
movement. or wheel chair access to. through. and around the site. At least six (6) feet of
clear sidewalk width must remain for pedestrian traffic. The total sign area per face shall
not exceed six (6) square feet. Maximum height shall be four and one-half (4 1/2) feet.
. FIN signs are vertically oriented proiecting signs. that are uniquely situated and customized
for high visibility. Fin signs shall not exceed twenty-eight (28) feet in height above the
ground and shall be placed at least 12 feet above the public sidewalk. Fin signs shall be
between fifteen (15) square feet and twenty-five (25) square feet in area. but shall not
extend more than five (5) feet from the building wall. All fin signs shall be installed in
such a manner that there shall be no visible angle iron support structure above a roof.
building face or wall unless such brackets are incorporated into the signage as decorative
elements of the signage.
City of Winter Springs
Ordinance No. 2005-24
Page 3 of 4
Section 3. Repeal of Prior Inconsistent Ordinances and Resolutions . All prior
inconsistent ordinances and resolutions adopted by the City Commission, or parts of prior
ordinances and resolutions in conflict herewith, are hereby repealed to the extent of the conflict.
Section 4. Incorporation Into Code. This Ordinance shall be incorporated into the
Winter Springs City Code and any section or paragraph, number or letter, and any heading may
be changed or modified as necessary to effectuate the foregoing. Grammatical, typographical,
and like errors may be corrected and additions, alterations, and omissions, not affecting the
construction or meaning of this ordinance and the City Code may be freely made.
Section 5. Severability. If any section, subsection, sentence, clause, phrase, word or
provision of this Ordinance is for any reason held invalid or unconstitutional by any court of
competent jurisdiction, whether for substantive, procedural, or any other reason, such portion
shall be deemed a separate, distinct and independent provision, and such holding shall not affect
the validity of the remaining portions of this Ordinance.
Section 6. Effective Date. This Ordinance shall become effective immediately upon
adoption by the City Commission of the City of Winter Springs, Florida, and pursuant to City
Charter.
ADOPTED by the City Commission of the City of Winter Springs, Florida, in a regular
meeting assembled on the _ day of ,2005.
JOHN F. BUSH, Mayor
ATTEST:
ANDREA LORENZO-LUACES, City Clerk
Approved as to legal form and sufficiency for
the City of Winter Springs only:
ANTHONY A. GARGANESE, City Attorney
First Reading:
Second Reading:
Effective Date:
City of Winter Springs
Ordinance No. 2005-_
Page 4 of 4